UltraBar X Shines at IFA Berlin 2025
From September 5 to 9, 2025, the Berlin International Consumer Electronics Show (IFA) brought together nearly 1,900 exhibitors from around the globe to showcase innovations under the theme of “Innovation, Connectivity, and Sustainability.” As one of the world’s most influential consumer electronics events, IFA not only sets the tone for technological trends but also highlights the rise of Chinese tech companies, which accounted for 38% of exhibitors.


Among them, UltraBar X, the revolutionary smart desktop hub, made its global debut, capturing the attention of industry professionals and media alike. With its ultra-narrow bar display and magnetic modular ecosystem, UltraBar X offered a completely new solution for desktop intelligent control, setting a new benchmark in the smart workspace market.

Innovative Design Leading the Smart Desktop Trend
UltraBar X is the world’s first desktop-level smart hub. At its core is the CoreBAR ultra-narrow display, complemented by a magnetic modular design that creates a fully integrated desktop control ecosystem. The system features five core components:
- CoreBAR – the main bar display
- VivoCube – dynamic modular control cube
- SenseCube – ambient sensing module
- DotKey – tactile shortcut keys
- KnobKey – precision rotary control
Users can freely mix and match these modules to create a fully personalized desktop experience, optimizing workflows and enhancing productivity. This modular and customizable design aligns perfectly with the trends showcased at IFA 2025, where consumer electronics are increasingly moving away from single-function devices toward versatile, scenario-driven, and ecosystem-oriented solutions.
Smart, Connected, and Sustainable
UltraBar X embodies the Innovation, Connectivity, and Sustainability ethos of IFA 2025. Its magnetic modular design allows effortless expansion of features while extending product longevity, reflecting a commitment to eco-friendly and sustainable technology. Through intelligent scene recognition and innovative interaction design, UltraBar X frees users from tedious manual controls, allowing smart functionality to blend seamlessly into daily life — perfectly aligned with IFA’s concept of ambient computing.

Technology Innovation on a Global Stage
At IFA 2025, UltraBar X demonstrated that it is more than just a technical product; it represents a forward-looking innovation capable of competing on the global stage. Its debut is just the beginning of its journey toward worldwide adoption. As the smart desktop ecosystem evolves, UltraBar X is poised to become the central hub connecting people, devices, and their environment, delivering smarter, more intuitive, and more efficient digital experiences for users around the world.