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The sleek bar-shaped display and modular key modules of UltraBar X outline the blueprint for the future of desktop intelligence. At the recently concluded Eletrolar Show 2025 in São Paulo, Brazil — the largest consumer electronics B2B trade show in Latin America — UltraBar X made its world premiere, becoming one of the most eye-catching innovations of the event.

As the world’s first desktop-grade smart hub, UltraBar X captivated audiences with its ultra-narrow bar display and magnetic modular ecosystem, showcasing new possibilities for intelligent desktop control.

Debuting at Latin America’s Largest Tech Expo

Held from June 23–26, 2025, at the Anhembi Convention Center in São Paulo, Eletrolar Show gathered leading global brands in electronics, appliances, and consumer tech. Chinese innovation drew significant attention at this year’s event — and UltraBar X stood out as a symbol of next-generation design and functionality.
Choosing Brazil for its global debut, UltraBar X demonstrated the brand’s commitment to the South American market and its ambition to redefine smart workspace solutions worldwide.

Redefining Smart Desktop Interaction

At the heart of UltraBar X lies its modular magnetic architecture, composed of five core components — CoreBAR, VivoCube, SenseCube, DotKey, and KnobKey.
This highly flexible modular design allows users to freely combine and configure components based on their personal workflow and environment. The ultra-narrow bar display serves as the visual and interactive core, providing intuitive real-time data visualization and touch-based control for a truly efficient and responsive user experience.

Capturing Industry Attention

UltraBar X drew strong interest from industry experts, buyers, and media throughout the event. Its unique form factor, seamless interaction, and practical control capabilities became key talking points among attendees. Visitors experienced firsthand how modular design could bring personalization and automation to the desktop environment — a concept widely praised for its forward-thinking innovation.

From São Paulo to the global market, UltraBar X marks a bold step forward in the evolution of smart desktop ecosystems.
As the trends showcased at the Eletrolar Show revealed, the future of consumer electronics lies in the fusion of intelligent design and functional innovation.
The global debut of UltraBar X not only highlights the strength of Chinese innovation but also provides users worldwide with a glimpse into the next generation of intelligent workspace control.